New York, NYRetail & Consumer GoodsApparel
Albanian-American streetwear brand founded in New York City in 2019: hoodies, varsity jackets, tracksuits, tees, shorts, hats and accessories.
Shq1pe Co. is an Albanian-American streetwear brand from New York City, founded by Ervin Toro and launched on November 28, 2019, Albanian Independence Day. The clothes mix street, casual and athletic wear, and many designs carry Albanian words, symbols and patterns alongside the brand's crown logo.
Hats, hoodies and tracksuits are the best sellers.
Toro came to New York as a child and has spent his adult life in the Albanian community there, organizing parades, parties and events. He started Shq1pe to give that community a brand that tells its story wherever its people live. He drives the design concepts himself, the designs are developed in-house in New York, and production uses suppliers in the United States and abroad. The brand grew through social media and Albanian artists, and sells to customers across the U.S., Canada and Europe.
Fashion as storytelling and self-expression: everyday clothes, for a night out or the gym, that let people wear where they come from with confidence.
